DIGITAL PRODUCT STUDIOBring life to your business ambitions
We build innovative digital products according to Lean Startup principles, the Effectuation, and Agile Project Management.
Our expertise in digital marketing and software development allows us to take action faster
to make shine your products on the market.
ATTRACT : Seduce your potential clients
We support you in the strategic process of attracting your potential customers.
Examples of transformation of ideas for acquiring prospects: :
- Conceptualization and validation of mobile or digital platform
- Digital acquisition workflow of potential customers: freebies, free trial versions of digital products, etc.
CONVERT : A compelling value proposition
We co-create strategies to differentiate your value proposition and turn your prospects into customers.
Examples of conversion prospects into clients :
- Mobile Application or beta digital platform
- Marketing campaigns to build a customer database
- Landing page development
CLOSE : Increase your sales
We co-execute segmented marketing campaigns with targeted actions to increase your sales.
Examples of transformation of leads into customers ::
- Email Marketing Campaigns
- Conversion workflows: inscription in a webinar, surveys, newsletters, etc.
DELIGHT : Build a longterm relationship with your clients
We work together to help you impress and engage your customers.
Examples of actions for engagement and customer retention:
- Social Media Monitoring
- Online Loyalty Programs
Mainly focus on the Effectuation, our work begins with already existing resources.
Do you have an idea or do you have already develop a product?
We use our strategic vision and our operational know-how to benefit from your digital assets to push your projects to the upper level.
We work closely with our customers to develop their products. We support the creation, the prototyping, the development and the marketing of new digital products which meet the needs of dynamic markets.
Here are some examples where we put our magic touch:
DIGITAL MARKETING : LE JEUInteractive and playful workshop to learn and master the operational foundations and key elements of the digital marketing.
CURRICURIUMPlatform of entrepreneurial profiling which measures the effectuation team’s capacity and the improvement of their skills.
CLIPPMobile application for managers and the administrators who wants to measure the social impact of their projects and investments.
COOP DES PARAMEDICS DE L'OUTAOUAISAn application based on a decision-making algorithm to help the ambulance drivers find the most appropriate hospital, according to the condition of the patients.
« As a new business owner, it’s always great to find a team of people who not only believe in your vision but also have the skills and experience necessary to bring it to life . »
Gabbie McGuire – Makeup Artist
« After using the CURRICURIUM platform, I summarize my experience in three words: clean, easy to use and efficient . »
Guy Giguère – Coach
WHY OVERTURE PROJECT?
A team with experience in co-creation and execution of digital projects.
Co-founder & Chief Executive Officer
Co-founder & Chief Engineering Officer
Co-founder & Chief Technology Officer
Graphic and UI/UX Designer
Web strategist & Internet Marketing Consultant
Lead Generation Consultant
Business Development Consultant
UX & Gamification Consultant
Since 2010 we are a multidisciplinary team of creative and committed specialists. The diversity, flexibility and know-how of our team allow us to offer a unique experience to our customers. We create, we execute and we collaborate.
Always passionate about innovation and technology, our ultimate goal is to create value
for our customers to build the product they need.