DIGITAL PRODUCT STUDIO

Bring life to your business ambitions

We build innovative digital products according to Lean Startup principles, the Effectuation, and Agile Project Management.

SERVICES

Our expertise in digital marketing and software development allows us to take action faster
to make shine your products on the market.

ATTRACT : Seduce your potential clients

We support you in the strategic process of attracting your potential customers.

Examples of transformation of ideas for acquiring prospects: :

  • Conceptualization and validation of mobile or digital platform
  • Digital acquisition workflow of potential customers: freebies, free trial versions of digital products, etc.

CONVERT : A compelling value proposition

We co-create strategies to differentiate your value proposition and turn your prospects into customers.

Examples of  conversion prospects into clients :

  • Mobile Application or beta digital platform
  • Marketing campaigns to build a customer database
  • Landing page development

CLOSE : Increase your sales

We co-execute segmented marketing campaigns with targeted actions to increase your sales.

Examples of transformation of leads into customers ::

  • Email Marketing Campaigns
  • Conversion workflows: inscription in a webinar, surveys, newsletters, etc.

DELIGHT : Build a longterm relationship with your clients

We work together to help you impress and engage your customers.

Examples of actions for engagement and customer retention:

  • Social Media Monitoring
  • Online Loyalty Programs

Mainly focus on the Effectuation, our work begins with already existing resources.

Do you have an idea or do you have already develop a product?
We use our strategic vision and our operational know-how to benefit from your digital assets to push your projects to the upper level.

OUR PROJECTS

We work closely with our customers to develop their products. We support the creation, the prototyping, the development and the marketing of new digital products which meet the needs of dynamic markets.
Here are some examples where we put our magic touch:

DIGITAL MARKETING : LE JEU

DIGITAL MARKETING : LE JEU

Interactive and playful workshop to learn and master the operational foundations and key elements of the digital marketing.
CURRICURIUM

CURRICURIUM

Platform of entrepreneurial profiling which measures the effectuation team’s capacity and the improvement of their skills.
CLIPP

CLIPP

Mobile application for managers and the administrators who wants to measure the social impact of their projects and investments.
COOP DES PARAMEDICS DE L'OUTAOUAIS

COOP DES PARAMEDICS DE L'OUTAOUAIS

An application based on a decision-making algorithm to help the ambulance drivers find the most appropriate hospital, according to the condition of the patients.

« As a new business owner, it’s always great to find a team of people who not only believe in your vision but also have the skills and experience necessary to bring it to life . »

Gabbie McGuire – Makeup Artist

« After using the CURRICURIUM platform, I summarize my experience in three words: clean, easy to use and efficient . »

Guy Giguère – Coach

WHY OVERTURE PROJECT?

A team with experience in co-creation and execution of digital projects.

Marie-Andrée Roger

Marie-Andrée Roger

Co-founder & Chief Executive Officer

Antoine Gagnon

Antoine Gagnon

Co-founder & Chief Engineering Officer

Pierre-Olivier Blouin

Pierre-Olivier Blouin

Co-founder & Chief Technology Officer

Amparo Aguado

Amparo Aguado

Graphic and UI/UX Designer

Erika Morin

Erika Morin

Web strategist & Internet Marketing Consultant

Christelle Chalono

Christelle Chalono

Lead Generation Consultant

Eric-Pierre Dufour

Eric-Pierre Dufour

Business Development Consultant

Sylvain Ethier

Sylvain Ethier

UX & Gamification Consultant

Since 2010 we are a multidisciplinary team of creative and committed specialists. The diversity, flexibility and know-how of our team allow us to offer a unique experience to our customers. We create, we execute and we collaborate.

OUR PARTNERS

Always passionate about innovation and technology, our ultimate goal is to create value
for our customers to build the product they need.